The Go-Giver Series by Bob Burg & John David Mann 3 Books Collection Set - Non Fiction - Paperback
B2D8667
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Titles in this Set:
1. The Go-Giver: A Little Story About a Powerful Business Idea
2. The Go-Giver Leader: A Little Story About What Matters Most in Business
3. Go-Givers Sell More: Unleashing the Power of Generosity
Description:
The Go-Giver: A Little Story About a Powerful Business Idea
The Go-Giver tells the story of an ambitious young man named Joe who yearns for success. Joe is a true go-getter, though sometimes he feels as if the harder and faster he works, the further away his goals seem to be.
One day, desparate to land a key sale at the end of a bad quarter, he seeks advice from the enigmatic Pindar, a legendary consultant referred to by many devotees sinply as the Chairman. Over the next week, Pindar introduces Joe to a series of successful 'go-givers' who teach him how to open himself up to the power of giving.
The Go-Giver Leader: A Little Story About What Matters Most in Business
Ben is an ambitious young executive charged with persuading 500 employee shareholders to agree to a merger that will save their company. But despite his best efforts, he can't convince anyone to buy in to the deal.
During his week at the company, Ben realizes that his aggressive style is actually making it harder to reach his goals.
Will Ben find a way to sway the shareholders before the climactic vote? The answer may surprise you, as you follow Ben on his journey to understanding that the path to genuine influence lies less in taking leadership than in giving it.
Go-Givers Sell More: Unleashing the Power of Generosity
The Go-Giver took the business world by storm with its message that giving is the simplest, most fulfilling, and most effective path to success. It has inspired hundreds of thousands of readers; but some have wondered how the story's lessons stand up to the tough challenges of everyday, real-world business.
Bob Burg and John David Mann answer that question in Go-Givers Sell More, a practical guide that turns giving into the cornerstone of a powerful and effective approach to selling.
Most of us think of sales as a struggle to make people do something they don't really want to do. But that cut-throat mentality makes the process much harder than it has to be - especially in an economic downturn when customers are more suspicious and defensive than ever.
It's far more effective (and satisfying) when salespeople think like Go-Givers and focus on creating value for the customer. Cultivate a trusting relationship and provide outstanding service, and great results will follow automatically.
Illustrating their points with a wide range of real-life examples, Burg and Mann offer tips and strategies that anyone in sales can start applying right away.
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